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Deborah Jackson
Stategic planning for 2010 - getting your road map ready

How many of you have got on the road and then realised you didnít really have a clue where you were going? Realistically Ė thatís not going to happen is it? Most of us get in the car with a clear understanding of where we are going and what we are likely to face on our journey. Driving without a bit of forethought is going to end in tears somewhere along the way Ė either with no fuel left in the tank, hopelessly lost or in a ditch somewhere.   Read more...
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Lisa Murray
Is your business model broken?

Many of the businesses struggling in the current economic environment are actually facing the same core issue: their business model only works in a growth economy - that means it is looking a little beaten and broken right now. An effective business model will work for your business in fair weather or foul... so what are the key issues you need to consider in developing a really profitable business model?   Read more...
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Lisa Murray
Social media tips: tools verses strategy

Marketing guru Seth Godin has said ĎContent marketing is the only marketing left.í New technologies mean traditional mass media is fast being overtaken by brands as publishers of content. Itís easy to publish content online, but much more challenging to achieve tangible business results (like sales!) Why?   Read more...
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Corinne Torres
Strategies for success when resolutions donít stick.

By the time you read this sentence, you will have made and, quite possibly, already broken a New Year's resolution. It's a fact of life. We vow to get in shape, lose weight, quit smoking or reduce our dependence on plastic. We undertake to earn more, spend less and pay down our debt. Mending relationships at home and at work, are also very high on everybodyís agenda too. But invariably, we get sidetracked. Why donít these resolutions stick?   Read more...
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Ingrid Cliff
Tips to get your foot in the door

Many small businesses struggle with writing letters to potential clients trying to get an appointment with them. But it doesn't have to be as difficult as it may seem. As a professional copy writer, here are my top 10 tips for effective appointment letters.   Read more...
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Lisa Murray
Too much buzz - not enough nectar

Do you have too much 'buzz' going through your mind to truly do justice to the nectar that provides the joy in your business and life? Recently I've had a couple of insightful conversations with my sweetheart around our capacity to fit even more in than we already do, as well as minimising our stress levels. Sounds crazy but we are both high achievers and don't want to waste a second of our lives... here's the strategy we came up with:   Read more...
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Top 10 Tips To Get Your Rear Into Gear For 2010

Are you one of those people who gets excited that it's a new year...a new beginning? This year is the year you will have more time with your family, get fit, get healthy, enjoy more holidays, make much more money and so on... What will you do this year to turn your 'wishes' into a plan, with a clear focus, deadlines and actually make things happen? It's really easy to fall back into your past habits and get the same results.   Read more...
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Stephanie Zahalka
10 Top Blogging Ideas

"So, what do I blog about each time?Ē is a question I often get from clients. To keep your blog active and healthy, I recommend blogging at least 3 times per week. However, that notion is overwhelming for many. Even though you may be an expert in a topic, your mind may go completely blank when it comes time to blog, and then at other times when youíre not blogging, your idea cup runneth over.   Read more...
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Turn your business/life around...

t doesnít matter where we look - some people really stand out because of their obvious success. So, have you ever wondered what makes them different? We often believe its because they have special talents, knowledge or gifts - sure great skills can make a real difference to those who have them, but the real reason successful people are successful is because they have discovered a connection within themselves thatís very special   Read more...
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What is SEO and why do you need it?

Search Engine Optimisation, or SEO, is often defined as the process of achieving high rankings in the search engines. However, for the purposes of this article Iíd like to take the definition a little further; SEO is about presenting your business web site to your potential customers and achieving a business goal.   Read more...
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Angela Maiers

12 must have "habitudes" for Social Media Success

a large number of people still believe that Social Media is about the tools you choose and the content you create. ... read more

"Jaeneen is smart, articulate and always generous with her time and ideas. She is an effective presenter, able to quickly assess her audience's knowledge and interest, targeting her messages accordingly." Karyn Brinkley
The Brisbane Institute